Countless world records exist, however, there are still people out there who do not possess any of them. Reka Jobbagy (39), a mother of two came up with the idea to fund her fashion startup in 1 hour. That would undoubtedly be a world record, and a chance for any non-world recorder to become one. Funder of the startup funded in the shortest time ever. Here comes how.
Reka has been sewing garments for herself and her family for years as a hobby. These garments are so popular among her friends that she decided to produce them as a venture. Since Michelle is her favourite French name, she named the venture Michelle Maureen. After planning everything, she ran into the first barrier every starting venture has to face, the lack of financing. She convinced her husband to help her put together a crowdfunding campaign. However, it turned out quickly that crowdfunding is a hard nut, and they needed something fancy.
After several brainstorms she came up with the idea to challenge people to take part in a world record. The record would be the startup company funded in the shortest time ever, namely in 1 hour. So she decided to start a crowdfunding campaign on Indiegogo on 29th January, 2016 at 12:00 NOON (EST). You can check on Michelle Maureen’s website at what time it will be at your location.
“To be a world recorder you only have to get a perk in my campaign on 29th January between 12:00 NOON (EST) and 13:00 (EST). I will create perks that include a t-shirt which proves you are a funder of Michelle Maureen,” says Reka. The Indiegogo campaign will go live at http://igg.me/at/michelle-maureen.
Michelle Maureen will leave the traditional methods of sale too. A limited number of garments will be announced on their webshop before production at predetermined times. Only those who make their order quickly have the chance to get a Michelle Maureengarment. Garments will be produced in individual sizes of the customers afterwards. Customers’ names will be printed on the label.
She plans to launch a mobile application too. The mobile application will be free, but only those who have already bought something on the website can sign in. The app will provide a mean of fast track, because garments will be announced through the app first, and just later on the website.
“The mobile app will be an exclusive lounge, where I announce my garments for those who most appreciate my work,” states Reka.
It must be admitted that this is the easiest way to be a world record holder so far.
About Reka Jobbagy:
Reka Jobbagy is a housewife with two kids in Hungary. She graduated from Budapest Business School, College of Finance and Accountancy in 2006. She worked as a project leader and testing coordinator for several big companies like KPMG and Vodafone. She has been designing and sewing garments as a hobby for years. via prnewswire.com